Why work at RV?

Revolution Viewing is a leading visual content and technology business that produces world-class solutions.  We are a team of 20 people operating as niche specialists at the top of our game; this is why over 110 UK universities and some of the UK’s largest home builders keep coming back for more!

Working from office / home

The Board is keen to provide employees with the flexibility to choose working patterns and working locations (office, home, hybrid) that will support their work-life balance, maintain our great working culture and encourage team collaboration. All of our employees currently have the freedom to choose where they work from, be that from home or the office. A number of our team regularly make use of our office situated on Kirkstall Rd on the outskirts of Leeds City Centre. This office space provides workstations, collaborative / break-out space, a formal meeting room and plenty of free car parking spaces.

Who we are 

Meet some of the RV team: Team Gallery

See some of what we get up to: Instagram

See what we talk about: Linked-in

Work-life balance manifesto

The feedback we receive from our team suggests that this is an unusual policy for such a business, hence the mention here in the job spec.  This is from Tom, our CEO: “You will get paid for any extra hours that you work or you will be given the time back.”  Quite simply, you will never be asked to work more hours than contracted, without receiving that time back in lieu or being paid overtime.

A Day in the Life

Imagine starting your day with a fresh cup of coffee, ready to dive into a blend of creativity, analysis, and strategic planning. As a Product Marketing Manager, your day is a balanced mix of routine tasks and dynamic challenges that keep things interesting.

Here’s what a typical day might look like:

9:00 AM – Morning Kickoff: You begin your day by checking the performance metrics from the previous day across all channels. Your first task is to ensure that Vepple.com is up-to-date. You review the website, confirming that the latest blog posts, product updates, and customer testimonials are featured prominently. As you navigate through the site, you monitor customer journeys, ensuring they are smooth and intuitive. Any necessary adjustments are noted for later in the day.

9:30 AM – Performance Reporting: Next, you dive into performance reporting. It’s Monday, so you generate the weekly report that tracks the performance of all marketing channels: social media, email campaigns, PPC ads, and more. You analyse key metrics, identify trends, and prepare insights to present to the team later in the week. As you compile the data, you notice a dip in engagement on one of the social channels, so you make a note to investigate and address it in your social media strategy.

11:00 AM – Customer Marketing and Advocacy: After your reporting tasks, you shift focus to customer marketing. With an upcoming community event on the horizon, you spend some time coordinating with event partners, finalising the agenda, and drafting a promotional email to send to registered participants. You also craft the latest edition of the community newsletter, highlighting new feature releases, success stories from recent client wins, and upcoming webinars.

12:30 PM – Lunch Break: You take a break to recharge, maybe catching up on industry news or brainstorming ideas for the afternoon’s projects.

1:00 PM – Campaign Management: In the afternoon, you’re deep into campaign management mode. Today, you’re finalising the details for an upcoming webinar. You coordinate with speakers, create promotional materials, and schedule social media posts. You also review the ad copy for a new CPC campaign, ensuring it aligns with Vepple’s brand voice and objectives. To ensure the campaign’s success, you set up tracking mechanisms to measure its impact and prepare for the post-campaign analysis.

3:00 PM – Competitive Intelligence: With campaigns in motion, you dedicate time to competitive intelligence. You conduct research on other EdTech suppliers, analysing their marketing strategies, product offerings, and potential threats to Vepple. You compile your findings into a report, highlighting areas where Vepple can differentiate itself or capitalise on emerging trends.

4:00 PM – Content and Sales Collateral Creation: The next part of your day is all about content creation. You start by developing a new case study to support the sales team, showcasing how a recent client successfully implemented Vepple to reach their student recruitment goals. You also draft a one-pager on a new feature, ensuring it’s concise, compelling, and ready for the upcoming feature launch. 

5:30 PM – Wrap-Up and Team Support: As the day winds down, you review your to-do list, making sure all critical tasks are complete. You touch base with team members who might need support, whether it’s covering for someone on annual leave or offering input on a project. Before logging off, you prepare for tomorrow’s tasks, ensuring you’re ready to hit the ground running in the morning.

Job remits

To achieve the upper level of the salary range you must provide evidence that you have at least 5 years of experience in a Product Marketing Manager role, ideally in the HE sector or within a SaaS business, and in fulfilling each of the job remits below. If you don’t have the relevant experience and require further training/time to reach the required skill level, then this will be reflected in the salary offered.

• Performance and ROI reporting
• Budget reporting
• Customer marketing + advocacy
• Campaign ideation and execution
• Competitive Intelligence
• Content marketing
• Brand management

Key Skills

To be considered for this role you will need to meet all of the “Essential” items listed in both the “Key Skills” and “Experience” sections.

To achieve the upper level of the salary range you must provide evidence that you exceed a number of the “Essential” items and meet or exceed a number of the ”Desirable” items listed in both the “Key Skills” and “Experience” sections.

Key Skills (essential)

• Proven track record of developing, implementing and measuring marketing and communications strategies that deliver results in a commercial environment
• Excellent attention to detail and a keen eye for design / knowing when something looks great and the ability to make it great if it isn’t
• Excellent written English and the ability to write persuasive copy to support the sale of products and to communicate our brand
• Strong digital and email marketing skills including experience using a variety of channels
• Excellent communication – you take pride in the fact that you write and speak with accuracy
• Graphic design experience/skills – experience using one or more of the following: Indesign, Photoshop, Canva, Illustrator OR highly skilled at articulating your requirements when working with a designer
• Proven experience in managing both print and digital marketing projects that include: developing creative briefs, working with designers, understanding print production techniques, and using digital communications channels
• Eagerness to learn, improve and contribute to the success of our business
• You will have experience of using Microsoft Office and the Google suite of products (doc, sheets etc.)
• Well-developed negotiation and persuasion skills

Key Skills (desirable)

• Experience in conducting focus groups and data analysis will be favourable

Experience (essential)

• At least 5 years of experience working in a Product Marketing role or role of similar capacity
• A professional marketing qualification 
• Proven experience in delivering multiple marketing projects within tight timeframes
• Previous experience working within a commercial organisation

Experience (desirable)

• Experience of working in HE marketing
• Experience in an agency that produces rich media content or a software business
• Experience working in a digital agency that employs 20 or more staff
• You’re social media savvy and will be the one at team events or conferences taking photos for the company’s social channels
• Within a 30-minute drive of Leeds – helpful for office meetings

General Outlook

• Curious – always looking for a different way to approach a barrier or problem, able to spot the insight (whether from client or industry) amongst an array of information
• An energetic and positive approach to work
• Alignment with our company core values

Ten reasons to apply for a role with Revolution Viewing

1. We have a Work-life Balance Manifesto that is policy
2. Our team tell us RV is a great place to work – current eNPS of 44
3. We produce sector-leading products
4. Our clients love what we do – home builder side of the business has an NPS of 88
5. Every six weeks we have a whole team catch-up / social
6. Work-life flexibility: home, hybrid, office – it’s your choice
7. Individual objectives set in annual appraisals and progress reviewed in monthly 1:1 meetings with your line manager
8. Potential for a team-wide bonus from our RV Bonus Scheme
9. We share our strategy, including mission, direction and financial progress
10. We offer a thorough induction and comprehensive training for your career

Our core values

These values are a key consideration when hiring a new team member; we need to feel each team member shares these values:

• Respect for people
• Vibe (contribution to a great one!)
• Sustainable progression (we don’t make rash decisions that jeopardise the company)
• Honesty & integrity
• Innovative & dynamic
• Passion & pride (in all we do)

See the top of this job spec for the application deadline.

Send your email to: working@revolutionviewing.com

Your application must include the following information:

1. Please let us know how soon you could start if you are offered a job
2. Let us know where you heard about this vacancy
3. As part of our recruitment process we will be conducting 1st stage (remote) interviews via video call before inviting candidates to assessment/2nd stage interviews. The dates of the 1st stage interviews will be Thursday 3rd & Friday 4th October (times for interviews will be confirmed with candidates following the application deadline). Please let us know if you can be available on these dates. Note: you will only be required to attend one of these dates
4. Applicants successful at the 1st interview stage will then be invited to an (in-person) assessment/2nd stage interview at our office in Leeds. The dates for assessment/2nd stage interview are Thursday 10th & Friday 18th October. Please let us know if you can be available on these dates too, and again, you will only be required to attend one of these dates
5. Attach your current CV
6. Attach a 10-line cover letter (that’s 10 lines, not 10 sentences, please ;-)) outlining how you will add value to our company

Please note: the successful candidate must, by the start of their employment, have permission to work in the UK.

For updates on Revolution Viewing and any vacancies, we recommend you follow us on our social media channels: http://www.revolutionviewing.com/social/

How will RV use the information about you?

We will use your data to process your application, including complying with any legal obligations, to enable us to manage the recruitment process. We will only share your data with relevant parties as part of our recruitment process and we will not share your data for marketing or employment purposes outside of RV. For more information on RV’s job applicant privacy notice, please follow this link.

No recruitment agencies – thank you.