Test it for yourself - coming soon!

first name personalisation examples

This Christmas, you’re in for a windfall and our personalised video builder will help you decide exactly how to spend it. It’s a festive treat for all our friends and we can’t wait to share it with you. To be the first to demo our brand new personalised video builder, sign up to our mailing list. We’ll deliver it to your inbox as soon as it’s live.

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No-one knows you better than you

Our advanced software allows your audience to tailor your marketing to them. So you can do the impossible: delivering personalised content from the beginning of the sales funnel.

Your customers receive a bespoke marketing video that you know they are genuinely interested in. And you receive data about their preferences as well as their name and email address, which you can add to your CRM system and use in future campaigns.

Our personalised video builder will bring a range of benefits to your marketing, not least:

Increased enquiries and conversions

Increased enquiries and conversions

Statistics repeatedly demonstrate that personalisation improves marketing performance

High impact, personalised content

High impact, personalised content

Giving your audience the opportunity to tailor content precisely to their requirements will increase communication effectiveness

Engagement with customers at the top of the sales funnel

Engagement with customers at the top of the sales funnel

Provide personalised content for your consumers without the requirement for any pre-existing data

Powerful calls to action

Powerful calls to action

Calls to action that align entirely with your campaign, relevant to the bespoke content provided

Data collection for your customers

Data collection for your customers

Our data capture form collects name and email address while the builder collects information on preferences

Unlimited number of campaigns

Unlimited number of campaigns

Reuse your personalised video builder as many times as you like, for unlimited different campaigns

The power of personalisation

Personalisation is an essential part of a successful marketing strategy:

83%

of consumers are willing to share data for a personalised experience

72%

of consumers only engage with marketing messages tailored to their interests

While consumers are clear that they want personalisation, it’s an advantage for businesses too because it’s proven to lead to:

88%

lift in business results

10x

increase in e-newsletter click throughs

15%

boost in revenues

We manage your project from start to finish

colleagues discuss an exciting concept

Our in-house teams specialise in creative concepts, video production, personalisation and data handling. We’ll manage your whole project under one roof from concept to completion. Once our developers have built your personalised video builder, it can be reused as many times as you like. Our video team will always be available to discuss new creative to refresh your campaigns and update your solution whenever you need to.

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How does it work?

1

Launch your builder and promote it to your customers

1

The personalised video builder sits on your website, or on a microsite that can be linked to from or embedded into your website. You upload video clips to it and then share the link to your personalised video builder with your customers.

2

Customers visit your builder and select the video clips that interest them

2

When your customers visit the builder, they view the clip thumbnails and are invited to select anything that interests them. They ignore anything that doesn’t float their boat.

3

Customers enter their data in exchange for their bespoke video rendering and playing

3

Once they’ve made their selections, your customers are taken to a data capture form where they input their details. Their bespoke video is rendered based on their selections and plays on-screen.

4

You download customer data and use it to continue your targeted campaigns

4

At any time from the admin dashboard you can download data on each customer’s preferences as well as the information (name and email address) that they have supplied on the data capture form. You can then continue to target these highly engaged customers with interesting, bespoke content.

The easiest way to understand the builder is to try it for yourself. Test our builder (coming soon)!

Find out how the Personalised Video Builder can help increase engagement in your campaigns.

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